Demand and supply are consistent in a successful business. When you launch a product that has high market demand, you will most likely profit. The solution and quality you provide to customers eventually increase customer interest and interaction. They begin to offer feedback based on their interactions with your product. There are two types of feedback. The first is general criticism, in which customers complain about the complexity of your product. The second type of feedback is positive feedback, in which customers suggest improvements to the product's features and quality. All of these suggestions are from customers to improve the appearance and functionality of a product.
It is crucial to manage feature requests for a better customer experience, customer engagement and sales.
Types of Feature Request
1. Bug report: feature request is subjective in nature. Every customer has a different experience regarding the usage of a product. In a bug report feature request, a customer finds difficulty in using your product. It arises due to malfunctioning of the product.
2. Feature improvement: These are the ideas from the consumers to integrate more features for the better functionality of the current product.·
3. Product replacement: These are the suggestions to completely change the features of the product
Tips to Manage Feature Requests
Managing features request is an elaborative part of managing customer feedback. For the sustainability and growth of a business, it is critical to manage feature requests. It helps create customer-friendly solutions with ensuring market worth.
1. Organising Customer Feedback
An organisation must have an appropriately organised way to manage customer feedback. An efficient product management software helps you to organise feature products effectively. With the help of this feedback-receiving system, you can collect feature requests.
A customer friendly portal assists them to share their ideas regarding feature improvements.
2. Categorising Feature Requests
Product management software provides users a platform to share their ideas and suggestions on a user-friendly portal. This portal has made the user feedback management process very easy. Feature requests from different customers can be categorised into different types that streamline the feature request management process.
3. Reverting to Feature Requests
Ignoring a customer's feature request frustrates them, whereas personally responding to a request makes them feel special. For a business to thrive, a customer-centric approach must be implemented. Rather than responding via standardised message, it is preferable to respond to them personally via mail and message, informing them of your intentions to use their ideas.
4. Act Professionally
If you are serious about growing your business, never underestimate the importance of customer feedback. It is critical to manage customer feedback and act prudently on it in order to provide them with an excellent experience. Maintain contact with your customers and inform them of your efforts to use their feedback to improve the product. It aids in increasing traffic, sales, and profit.
A sophisticated product management tool will help you manage feature requests effectively.